Start with the business objectives
The first step is always to have clear business objectives for your site. With those on place, website design follows naturally.
So we set out to design websites that take visitors to your site along a clear path to a purchasing decision.
You don’t sell products? So your conversion might be a sales lead, an appointment, whatever it is that makes your business succeed.
The critical aspect of this is to think about the path you want visitors to follow, and make it easy for them. Give them reassurance when they need it. But get them to a page where they take the action you want, quickly.
Design is about making it easy for visitors to take the action you want them to take
We create websites that have optimisation built into their core. Not just keyword optimisation, but optimisation of the journey visitors will follow to the action they will take.
In business terms we create simple, accessible sites using current industry best practice.
To make things happen quickly, we use open source content management systems. To make things readily accessible by the search engines, we use Cascading Style Sheets to format your website.
We use the latest tools and techniques as efficiently as possible to be able to get your website working quickly. When you want to evolve it in the future, that’ll be easy too. And because it’s all done using best industry practice you’ll get results quickly and be free to decide who you want to work with going forwards.
We never tie our clients to us – we want you to want to keep coming back because we’re the best. We’ll create your website to be simple and effective – and to sell.
Design isn’t about pretty layouts – it’s about how well your site does what you want it to do
A site isn’t just design. Its the words, messages and images that lead your customers to wanting to buy.
You can use our copywriting skills to turn your product or service story into a clear, simple to understand, compelling series of benefits visitors to your website will want to buy.
Combine that with powerful pictures and it makes it easy to tell your story clearly and quickly to your visitors. You can use our commercial photography practice to make sure your products and services look great.
Big Bang Business are experts at making the web sell profitably for you
With years of experience at working with companies large and small, we bring a pragmatic approach to helping you sell more and make more profits with your website.
Forget fancy graphics and complex animations. In most cases, they slow things down and annoy your visitors. There’s only one measure of good website design, and that’s “Does it sell?”
We’re business people and we speak the language of business
We won’t bury you in techno-gabble. We’ll describe clearly and openly what needs to happen and why.
The first step to a profitable website is to have an initial discussion with us. We’ll listen, and only when we understand will we start to make suggestions.
We’re based in Paphos, Cyprus – and happy to work with clients throughout Cyprus and internationally.
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